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EA tweeted about single-player games and even their own devs were annoyedJokes gone wrong
Jokes gone wrong
Here’s the tweet:
They’re a 10 but they only like playing single-player games— Electronic Arts (@EA)June 30, 2022
They’re a 10 but they only like playing single-player games
“They’re a 10 but they only like playing single-player games”, it reads. “They’re a 10 but” is a snowclone that’s been doing the rounds, and it’s already shit tier patter both because it’s a tired meme and because it’s about rating human beings on a numeric scale.
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In this instance, it’s the “but they only like playing single-player games” that got people riled up, because it was seen as EA insulting single-player games. That’s the EA who both make several single-player games and who have a reputation for killing single-player games if they can’t be turned into live service loot box machines.
Here’s the response from Vince Zampella, who is the founder of EA-owned Respawn (who make singleplayer games likeTitanfalland the upcomingStar Wars Jedi: Survivor) and who also looks after the Battlefield and Medal Of Honor series for EA:
🤦🏼♂️— Vince Zampella (@VinceZampella)July 1, 2022
🤦🏼♂️
Former creative director onDragon Age(developed at EA’s BioWare) Mike LaidlawcalledEA’s tweet “tone deaf”, while Dragon Age writer David Gaidertweeted that, “As usual, EA jumps on a trend, misses the point, punches itself in the face.”
The harshest criticism of the tweet came from Zach Mumbach, former developer atDead Spacedevelopers Visceral Games - until EA shut the studio down.
Also, if you break game rating scores down to a 10 point scale most@eagames are a solid 6 or 7. Not because the developers are bad but because ea the corporation forces them to rush games out. EA corporate leadership wouldn’t know what a “10” looks like in terms of video games.— Zach Mumbach (@zachulon)July 1, 2022
Also, if you break game rating scores down to a 10 point scale most@eagames are a solid 6 or 7. Not because the developers are bad but because ea the corporation forces them to rush games out. EA corporate leadership wouldn’t know what a “10” looks like in terms of video games.
When EA closed Visceral, the studio were working on a single-player Star Wars game under the leadership of Uncharted creator Amy Hennig.At the time, EA saidthat the project was a “story-based, linear adventure”, but that “fundamental shifts in the marketplace” meant they’d need to “pivot the design” in order to make a game “that players will want to come back to and enjoy for a long time to come.” It’s this statement that perhaps most created the modern perception of EA as a studio that doesn’t care for single-player games.
In any case, EA responded to the criticism the only way a brand can - with yet more brandter.
Roast well deserved. We’ll take this L cause playing single player games actually makes them an 11.https://t.co/PNg4FKOgfB— Electronic Arts (@EA)July 1, 2022
Roast well deserved. We’ll take this L cause playing single player games actually makes them an 11.https://t.co/PNg4FKOgfB
